Research and data for vendor positioning.

Our purpose

Provide data that helps companies make better decisions about their positioning and growth. Research begins with a defined category and market, and connects conclusions to evidence that readers can inspect.

What we publish

Category assessments, recommendation pilots, research notes and evaluation methods. The catalog identifies the scope and evidence status of each release. We also undertake scoped positioning work informed by these evaluations.

Responsibility for the research

yute is the publisher of the current releases. The present catalog does not record a named independent reviewer or external research partners. Where authors and reviewers are assigned, their roles and relevant conflicts belong in the release record.

Questions about a finding, source or methodology can be sent to hello@yute.io. Include the study and release identifier so the request can be assessed against the correct version.

Publication standards

Results must identify their scope, provenance and limitations. Corrections should retain a history of what changed. Commercial relationships must not determine public scores.